Australia has been touched by the recent Voiceless campaign, Factory Farming: the truth is hard to swallow.
Our provocative television commercials have been broadcast more than 550 times throughout the country, viewed by over 26,000 people on YouTube and more than 200,000 Grand Prix enthusiasts in Melbourne and on the Gold Coast.
500 of our compelling posters caught the eye of motorists and pedestrians in Melbourne, Sydney and Brisbane, encouraging viewers to consider the animal behind their fork.
Meanwhile the Voiceless website was flooded with consumers wanting to know more about how their food is produced and our interactive factory farm gave visitors a peek behind the closed doors of pig and chicken production.
The Voiceless team sincerely thanks every supporter who made this campaign possible, from our generous financial contributors to the thousands of individuals who spread the word on social media.
Our advertisements continue to air on national television.